Join Razib Marketing
Current Opening Position:
Paid Media Specialist (Full Time)
About Us:
Razib Marketing is a results-driven agency specializing in the hospitality and travel industry. We are looking for a Senior Paid Media Specialist with exceptional expertise and a proven track record in managing high-performing campaigns across multiple platforms. This is an exciting opportunity to lead our paid media strategies and drive measurable results for our clients.
Key Responsibilities:
- Develop, execute, and optimize paid media campaigns across various platforms, including Google Ads, Search Ads, Display Ads, Meta Ads, Pinterest Ads, TikTok Ads, and OTA platforms like Expedia.
- Set up and manage advanced e-commerce tracking, including cross-domain tracking, through Google Tag Manager (GTM) and DataLayer integration.
- Configure and manage custom dimensions and advanced tracking for tailored analytics and performance insights.
- Leverage tools like Google Analytics, Looker Studio, and GTM to analyze data, track performance, and drive data-informed decisions.
- Collaborate with internal teams to design targeted ad strategies for the hospitality and travel industry.
- Stay up-to-date on the latest trends, platform updates, and emerging technologies in paid media.
- Create comprehensive performance reports and provide actionable recommendations to improve ROI.
- Lead and mentor the paid media team, ensuring best practices are followed and performance goals are met.
- Manage budgets effectively, ensuring campaigns align with overall marketing objectives.
- Work closely with the creative team to develop engaging ad content and copy.
Requirements:
- 5+ years of experience managing paid media campaigns across multiple platforms.
- Certifications: Google Ads Certified, Google Analytics Certified, Facebook Blueprint Certified.
- Expertise in Google Tag Manager, DataLayer management, and setting up custom dimensions for advanced tracking.
- Strong proficiency in Google Analytics, Looker Studio, and campaign performance analysis.
- Proven success in the hotel and travel industry, with a deep understanding of its unique marketing needs.
- Experience managing campaigns on OTA platforms like Expedia.
- Exceptional knowledge of digital ad platforms, including Pinterest and TikTok.
- Excellent command of English (spoken and written).
- Strong analytical thinking, with the ability to make data-driven decisions.
- Proven leadership skills and the ability to manage and inspire a team.
- Strong project management abilities, with experience using tools like ClickUp.
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Company: Razib Marketing
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Location: In House
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Salary: Negotiable
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Gender: Any
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Job Type: Full-time
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Years of experience: Min 5 Years
Why Join Razib Marketing?
- Competitive Salary: We offer a package that reflects your experience and expertise.
- Work Schedule: 6 days a week (Saturday off); working hours from 12 PM to 8 PM.
- Perks: Lunch provided daily.
- Bonuses: 2 yearly performance bonuses.
- Paid Leave: Enjoy time off to recharge.
- In-House Position: Be part of a collaborative and dynamic team.
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FAQ
People Often Asks Us
Razib Marketing is Mainly specialized in Hotel Industry. In fact, We are working on the hotel or hospitality industry from the very beginning.
Razib Marketing offers services at a affordable price. The pricing of the services may vary type to type so we ask you to contact us with your requirement so that we can send you a quote.
Please fill and submit the contact form with your requirements. A representative from razib marketing will follow up with the quote and necessary steps that need to be followed.
